Alaska Airlines to offer Starlink Wi-Fi
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Alaska Airlines said Starlink internet would be free for all loyalty members, as it doubles down on a key customer segment.
The new program, called Atmos Rewards, took effect for Alaska Airlines customers on Thursday. HawaiianMiles members will transition to Atmos on Oct. 1.
Unlike many of its rivals, Alaska Airlines is giving members of its new loyalty program a choice on how they earn rewards points.
Musk's public image and his ties to the Trump administration could hold airlines back from installing Starlink on their aircraft. "There's a degree of increased sensitivity to all of this political fallout," Tim Farrar, an analyst cited in the report ...
Following its $1.9 billion acquisition of Hawaiian Airlines last year, Alaska Airlines on Wednesday released details of a combined loyalty program that the carrier says will give flyers more flexibility when earning travel rewards.