Internal analyses showed that universal verification could be implemented globally in under six weeks and would significantly ...

Citing a new Adalytics report about ad fraud, Senator Mark Warner (D-Virginia) on Friday urged the federal government to investigate whether verification vendors including DoubleVerify, Integral Ad ...

Bots get a bad rap, but they’re not all bad. Without web crawlers, for example, search engines couldn’t index new content on the internet. But what is bad is when verification providers, including ...

In line with ad offerings across its other social media platforms, Meta has announced the expansion of third-party verification for Threads in an effort to provide advertisers with more transparency ...

If you’ve ever tried to check how your ads appear in different countries, you know how frustrating geo-restrictions can be. Suddenly, the content you need to verify is blocked, campaigns can’t be ...

IAS is growing rapidly with strong revenue and earnings beats, yet its stock is undervalued due to overblown concerns about industry headwinds. CTV ad buyers still need verification software, and ...