The latest peer-reviewed findings from the third year of the study from Cardiff University suggest that doll play could be a beneficial playtime experience for children with varying social ...

Get your kid the toy they want for the holidays this year — four in five parents confirmed that their child is happier, more social, and confident in themselves when they play with their favorite toy ...

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) announced that Barbie and a team of neuroscientists at Cardiff University have released the latest findings from a multi-year study ...

Cabbage Patch Kids are 40 years old but remain America's most sensational toy story. The pudgy baby dolls ignited a first-of-its-kind consumer craze during the Christmas shopping season of 1983 — ...

The University of Minnesota (UMN) is offering to pay parents of transgender and "gender diverse" children to have their kids play with unconventional dolls, complete with genitals and sex organs. "We ...

The latest Barbie slays in a chic blue polka-dot crop top, ruffled miniskirt, chunky heels and an insulin pump. She is the brand’s first doll with type 1 diabetes. Dollmaker Mattel worked with ...