You may have heard that the traditional marketing funnel is dead. It's true that what used to be a linear path from attracting leads and converting them into customers is now a multi-faceted process ...

Alex Macura is the founder and CEO of Your Digital Assembly. A full-funnel agency that supports online businesses with their digital growth. We’ve heard the adage that people buy with their emotions ...

Marketing relies heavily on the marketing funnel concept, a tool essential for visualizing and planning our strategies. When used correctly, it can greatly benefit your marketing efforts, particularly ...

We all know how powerful a well-developed marketing funnel can be. However, the problem is that a lot of businesses think that a marketing funnel is a "set it and forget it" approach. Unfortunately, ...

“Content is king” used to be a popular phrase. But as it began to die out from marketing seminars and blogs, content—ironically—became more important than ever. This especially applies to sales. Most ...