Per CU Boulder brand guidelines, the ATLAS wordmark must always be used in conjunction with a CU Boulder logo (either CU Boulder only or College of Engineering and Applied Science). Neglecting to do ...

Broadly, the internet’s reaction veers between rage and bemusement at the new Walmart logo—but this launch is an interesting case study about social media reacts to change and how cognitive ...

One of my all-time favorite posts on the Social Media Contractors blog is by one of our editors ... are they using ethos (credibility), pathos (emotional appeal), or logos (statistical facts or ...

Walmart unveils its first logo refresh in 17 years featuring a thicker font, a deeper blue background, and an energized ...