Nintendo, Switch 2
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Nintendo President Shuntaro Furukawa has confirmed that President Trump's obsession with tariffs had no effect on Switch 2 pricing.
Despite a "lower profit margin" on Switch 2, Nintendo says "it will not be easy" to maintain the console's momentum after launch
Nintendo president Shuntaro Furukawa has said the low sales prediction for the Nintendo Switch 2 is due to the console's high price point.
The Switch 2 console's higher $450 price tag was the main influence on Nintendo's conservative 15 million year-one global shipment target, not tariffs.
Nintendo president Shuntaro Furukawa has explained the company’s lower-than-expected Switch 2 sales projections, acknowledging that the console’s relatively high price point could make it more challenging to sell compared to the original console.
The Nintendo Switch 2 price could still rise, according to Nintendo's president, who says the company is working "quickly" to beat any potential tariff-related hikes. Shuntaro Furukawa (via Yahoo Japan,
Switch 2 production capacity and US tariffs didn't factor into sales predictions Nintendo said, as its forecasts were criticised for being conservative.