Professional food bloggers have long relied on ad networks to monetize their audience. A few million page views or more can be enough to earn a living. But these long-tail content creators are also ...

The programmatic ecosystem has evolved significantly in only a few years. Personalized retargeting in particular has slowly become popular in the growing space of digital advertising in India.

In this clip from a Streaming Media Connect 2025 debate, Will Programmatic Advertising Overtake Brand/Direct in 2025?, Philo Head of Advertising Partnerships Aulden Kaye Yi discusses the future of ...

With the rapid adoption of programmatic technology there has been much more efficient ways to buy and sell online advertising. About 85 percent of advertisers and 72 percent of publishers participate ...

With screens omnipresent in modern life, the digital out-of-home (DOOH) advertising channel continues to see growth. One reason for this: We’ve modernized workflows such as conventional insertion ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Last year closed out with the release of a new Association of National Advertisers survey, ...

Sometimes it seems that if there’s one thing that everyone involved in programmatic television can agree on, it’s a lack of consensus. If that sounds a bit Yogi Berra-ish, well, it’s that time of year ...

MINNETONKA, Minn., April 29, 2024 /PRNewswire/ -- New Perspective, a rapidly growing senior living company, has secured more than $200 million in bridge loan, preferred equity and common equity with ...