FARMINGTON, Conn. — Strategic Sales and Marketing Inc. (SSM) announced that it has launched an online business sales lead generation Web tool called ManageYourLeads.com. The company says that sales ...

Lead generation is one of the trickiest parts of sales. No matter how good a salesperson is at closing deals, generating new sales leads can still be a huge challenge. That’s why most salespeople end ...

The program aims to streamline lead management and strengthen connections across Fathom’s divisions, including mortgage and ...

Your sales manager just asked for your pipeline update, and you’re staring at a spreadsheet full of “maybe” prospects and ...

Lead generation, at its core, refers to the process of attracting and converting prospects into someone who has expressed interest in a company's product or service. These leads, once captured, can ...

Lead generation is an important function, yet one of the least understood and most mismanaged in many organizations. Why is that so, and what can you do to put in place a best-in-class lead generation ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Regardless of the business you are in, your leads -- or prospective customers -- are vital ...

Marketers responsible for lead generation are all too familiar with some common challenges—getting closed-loop feedback from the sales organization, measuring marketing effectiveness beyond just lead ...

Opinions expressed by Entrepreneur contributors are their own. When it comes to generating sales leads, you can make a habit of some best practices. You can exchange business cards at networking ...

According to a global study into sales effectiveness conducted in 2005 by CSO Insights, salespeople spend less than half of their working week actually selling. In fact, they spend almost as much time ...