Key points Solomon Asch is considered the pioneer of experiments related to the impact of social pressure on conformity. The extent of conformity has been found to be influenced by factors like ...

Asch wanted to take this a step further and see how often participants would conform despite there being a clearly correct answer. In 1956 an experiment was conducted with 123 white, male college ...

Asch's findings have been replicated across cultures and nations. Conformity experiments of this kind have now been undertaken in seventeen countries, including Zaire, Germany, France, Japan ...

To get a sense of the power of peers, see the video, below, on the famous Asch conformity experiments from the 1950s: More on Time.com: Forget the Joneses: How Envy Drives Destructive Behavior ...

Psychologists have long studied this sort of conformity. In classic research begun in the 1950s by Solomon Asch, solitary subjects would be asked something with an obvious answer, such as, “Here ...

Asch wanted to take this a step further and see how often participants would conform despite there being a clearly correct answer. In 1956 an experiment was conducted with 123 white, male college ...