Spot wasted spend before it compounds. Learn the signals of drifting automation and how to keep Google Ads campaigns running ...

Google Ads captures demand, LinkedIn Ads generates it. Here's how to map each channel to your funnel and maximize paid media ...

As I briefly mentioned two weeks ago, Google has updated the API documentation. Now, Google had told us what exactly was ...

Search campaigns will soon drop manual language settings, leaving AI to automatically detect and target user languages.

Every day this week, we and other close watchers of Google have been holding our breath, waiting for Judge Amit Mehta of the ...

A major update to Google Local Services Ads requires businesses to link their accounts to a Google Business Profile by November 21, or risk having their ads paused.

The Google ad tech antitrust trial in Virginia has been a font of revelations about how Google benefited from its end-to-end position in programmatic advertising – and how publishers were harmed.

Ironically, cybercriminals now use Google search advertisements to promote phishing sites that steal advertisers' credentials for the Google Ads platform.

The judge has concerns that an administrator may be benefiting from the primary way class members will be paid.