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Purpose marketing expert Thomas Kolster weighs in on campaigns from Wonderful Pistachios, Lego, Porsche, Celsius, Unquiet and ...
Ads for the Polaroid Flip, placed in tech-heavy locations, say real moments are worth more than digital distractions.
At Cannes Lions, leaders from PepsiCo, Bose, Tinder, Catalyst and VaynerMedia discussed how AI and social-first strategies ...
To attract a new generation of talent, agencies must rebrand advertising as a meaningful, creative and high-impact career path.
Ad Age is interviewing in-house media execs for their thoughts on trends, best practices and gripes they have with the industry. Read the last edition of this recurring series, with JPMorgan Chase’s ...
The winners of Ad Age’s 2025 Young Creatives joined Ad Age and Zappi in Cannes to reveal how AI insights fueled their “Drink From the Source” scannable-can concept.
Ad Age’s Asa Hiken tested Midjourney’s ability to replicate brand IP—and found it could do so with eerie accuracy, sometimes placing brands in troubling contexts.
A pair of absurdist spots feature people who are inordinately drawn to mechanical bulls and haunted houses.
TelevisaUnivision and Bresh are coming together to reshape how brands reach Gen Z Latinos—through music, culture, and real community.
Taking place Sept. 16 and 17 in Chicago, this year’s speaker lineup features some of the most dynamic leaders in the business ...
Critics say Gut created little more than the case study for Hertog Jan’s campaign, which earned a Gold Lion in Creative ...
Ads” by DDB agency Africa Creative involved rewarding listeners for guessing songs based on one-second snippets of them.
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