Discover fun pumpkin facts, fall treats, and tasty pumpkin-inspired finds from Dallas to Trader Joe’s—perfect for every pumpkin lover!

Hot flashes, dry skin, brain fog, and hair changes... with menopause, the list never seems to end! What can you do? Consider Pycnogenol - a natural solution for better hair.

Muscle mass keeps you strong. But VO₂ max keeps you alive. It is the ultimate measure of your heart’s performance and your body’s ability to thrive.

Struggling with sleep after 50? Discover why restful sleep is essential for women’s health, how to spot signs of sleep apnea, and tips to improve your sleep naturally. Sleep: It’s the elixir of youth, ...

The Online Magazine for women in their PRiME: Life, Fashion, Shopping, Health, Career & so much more! For and by women 50+ Prime Women is a participant in the Amazon Services LLC Associates Program, ...

Cleaning makeup brushes is not something we should do just in the spring. When it comes to makeup, this is a year-round necessity. Okay-I admit to having one or two obsessions. (Well, maybe a few more ...

Our list includes a selection of great gifts for everyone on your list including gifts for men, women, kids, neighbors, ...

Lipsticks are great, but they can wear off quickly during the day. A great lip stain can last longer and look fresher as the day progresses. Here are our top choices for women over 50. We’ve all heard ...

During the cold months, it's hard to keep our skin moisturized. Finding a foundation that does double duty - coverage and moisturizing - can make a difference. During the colder months, the air gets ...

One mineral that's key to better heart and bone health (and better sleep) is often overlooked. Are you getting enough Magnesium in your diet? Here's how can you tell. Life after 50 should be fabulous, ...

None of us escape jealousy or envy. We either feel it ourselves or are the subject of it in others. What causes these less than desirable feelings that can make us a little crazy from time to time?