A canned ready-to-drink cocktail that embodies Southern sophistication with a twist, Jack Daniel’s Country Cocktails Hard Tea ...

Jack Daniel's tested the brand’s new RTD canned Country Cocktails Hard Tea earlier this year in 13 test markets and has now announced its nationwide release this fall in select retail and ...

LYNCHBURG, Tenn., Sept. 19, 2024 /PRNewswire/ -- Jack Daniel's Country Cocktails Hard Tea – a canned ready-to-drink that launched earlier this spring in 13 test markets – is rolling out ...

Brown-Forman won the Product Launches award for the Jack Daniel’s and Coca-Cola Ready-to-Drink (RTD) Cocktail, which saw unprecedented sales and media buzz due to a highly effective launch strategy.

Brown-Forman's growth has halted due to market challenges, underperformance, and high stock valuation despite weak ...

The No.1 brand in light-coloured RTD spirits is a canned drink called Hard Rated, which has succeeded in the ...

although Brown-Forman had previously released pre-mixed Jack Daniel’s and Cola RTDs, which it has now discontinued. Last year, Coca-Cola announced the launch of a co-branded RTD with Pernod Ricard.