From your imagination back to your TV screen, iconic purple dinosaur Barney returns this week with the new animated Max ...
The toy maker is shuttering some plants and trimming product lines as it tries to respond more quickly to consumer demand.
Adobe’s AI tool helped Mattel streamline how it designed two Barbie boxes for store shelves this holiday season.
Mattel, Lego and other toy companies are targeting a growing number of adults who are buying toys for themselves.
Mattel wasn't lying when it said tons of toy properties would be getting the movie treatment, as it's just been announced ...
According to Variety, Mattel is officially working on a live-action film about its 1940s-era 3D stereoscopic toy in ...
Mattel, the toy company behind Barbie and Hot Wheels, is developing a feature film about the stereoscopic image device ...
Barbie, of course, paved the way to the tune of $1.45 billion and, now, Mattel has plucked another product off of its shelves ...
Perhaps hoping to have the next Barbie on their hands, Mattel and Sony have reunited for a new toy feature. Live-Action ...
Yes, it’s happening, the toy company Mattel behind Barbie and Hot Wheels, is developing a live-action feature film based on ...
The Barbie maker has also found itself at the centre of two major recalls of Rock ‘n Play Sleepers and Snuga Infant Swings ...
Mattel Films will partner with Todd Black’s Escape Artists on the project that is set up at Sony Pictures. Described as a ...