South Carolina QB LaNorris Sellers joins Beats Elite class in a major NIL deal, adding to his $3.7M portfolio.

Tennessee defensive back Boo Carter is giving back to one of his former hometown high schools using NIL. Carter was a sponsor ...

Darian DeVries had to start from scratch when building his first Hoosiers basketball roster. Using NIL was key, and that's an ...

Michigan freshman phenom Bryce Underwood turned 18 on August 19th. On his birthday, the best running back in the country, ...

Name, Image, and Likeness (NIL) is a significant factor in any recruitment in the new era of college football. How that NIL ...

Trooper Wright lost his arm in November from an accident, but that setback only molded him to have a major comeback.

This article was originally published on www.si.com/fannation/name-image-likeness as Nebraska HC Matt Rhule reveals NIL ...

Thomas, LSU football’s general manager, must now operate like a high-level NFL executive. He has to manage a salary cap. He ...

The NIL program — short for name, image and likeness — is an extension of Dexcom’s Warriors program, a global community of over 25,000 everyday people and celebrities — including Lance Bass, Patti ...

Nebraska coach Matt Rhule debuted his weekly podcast on Thursday, hoping to build the Cornhuskers' brand and contribute to ...

There are plenty of other major news stories around OSU athletics as well this week, and we have you covered on a new episode ...

Nebraska quarterback Dylan Raiola's impressive NIL figure has been revealed for the 2025 season. On3's Pete Nakos reported ...