Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

The luxury goods giant has committed to brand investment despite experiencing its first quarterly revenue decline since the ...

The hotel chain is expanding its digital partnerships, CRM tools and investing in its app, as it eyes “opportunity” presented ...

Despite notching up its 14th consecutive quarter of market share growth, Boots should ramp up investment to enhance its ...

While influencer marketing is a well-trodden path in B2C, tech giant Siemens thinks influencers should look a little ...

Companies from the creative industries entering The Social Mobility Foundation’s annual Employer Index may be up 43%, but ...

Honest Mobile, the UK’s first B Corp mobile network, wants to inspire its rivals to think differently, while acknowledging change can be a “slow moving beast”.

B2B marketers are under increasing pressure to deliver more with less against a backdrop of challenging targets and reduced headcounts.