Pirelli has equipped the new McLaren W1 supercar with three bespoke tires made from 50% bio-based and recycled materials, as ...
Following its recent partnership with the National Tyre Distributors Association (NTDA), TyreSafe has announced a further partnership with the British Tyre Manufacturers’ Association (BTMA) and the ...
Cooper Tires, now positioned as Goodyear’s leading second-tier consumer brand across Europe, the Middle East, and Africa (EMEA), has released additional details about its strategic direction. The plan ...
Bridgestone has announced it will launch the Battlax Racing Street RS12 premium sports motorcycle tire in January 2026 in ...
Nokian Tyres has launched its next-generation of smart tire technology featuring a smart pressure assistant with load sensing ...
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