Ohio State is a week away from a massive showdown against the Texas Longhorns. Two of the preseason favorites to not just ...

For the second straight year, Caleb Downs gifted Beats to his Ohio State teammates. "Caleb has the floor," Ryan Day said as ...

South Carolina QB LaNorris Sellers joins Beats Elite class in a major NIL deal, adding to his $3.7M portfolio.

One of the top returning quarterbacks in college football, LaNorris Sellers also capitalized on the NIL front ahead of the ...

Manning gifted every Vols player a pair of Tennessee-themed Beats by Dre headphones. Each set included the UT logo and had ...

For those of you who don't remember, the Beats Pill character was the star of the early Beats By Dre ad campaigns. Now ...

The star quarterback signed his NIL deal with Beats by Dre, then gifted his teammates some new headphones ahead of the season.

Mateer recently entered into a name, image, and likeness agreement with the worldwide brand Beats by Dre. Oklahoma football released a video of Mateer walking into Gaylord Family Oklahoma Memorial ...

In the era of name, image, and likeness (NIL), athletes wearing a product is it's own business. On Tuesday, Beats by Dre announced their 2025 Beats Elite Class ...

Georgia RB Nate Frazier continues to add to his national stardom and signed a new NIL deal with a major national company ...

Beats by Dre has announced their third class of "Beats Elite", the company selects a handful of college football players to ...

Oregon football quarterback's Dante Moore and Austin Novosad remain in a competition to be the starter with the season opener ...