The free certificate programme on mobile advertising will run on three consecutive Thursdays—16th, 23rd, and 30th January ...
KSA TAM provides granular insights into audience behaviour, tracking viewership during regular hours, prime time, and special slots.
IFZA's Ruth O'Malley writes on how 80 per cent of consumers are willing to pay more, unlocking a $79.65bn opportunity for ...
Studio Nuts move into Dubai is aimed at serving clients across the EMEA market, reflecting the region's growing demand for ...
Dubai Racing Club's Sophie Ryan suggests how the industry should strategise its marketing to stay front-of-mind for audiences ...
The Vantage rebrand will streamline cross-departmental and inter-subsidiary collaboration, fostering operational synergies ...
Ali Rez of Impact BBDO received the Creative Leader of the Year award from Khaled AlShehhi, Executive Director of Marketing and Communication at the UAE Government Media Office. Ali Rez, Chief ...
Claudinia Harper and Majida Tabch from TBWA\RAAD were named Talent Management Individual and Team of the Year at Campaign ...
Stuart Randall from One Team Stellantis – Publicis Groupe MENAT received the Account Person of the Year award from Ian Fairservice, Managing Partner and Group Editor-in-Chief at Motivate Media Group.
The year 2024 has marked a turning point, where the innovations we've anticipated have become essential to our everyday work.
Timberland’s Original Yellow Boots have turned 50 and to mark the milestone, the local chapter of the global brand brought its ‘Iconic’ campaign to the GCC shores in Q4 2024, continuing the energy and ...