What can Hollywood learn from Indian filmmakers about incorporating AI into the movie-making process? In contrast to ...

The show will see Jimmy Fallon, ex-Netflix marketer Bozoma Saint John and guest CMOs rate people's big brand ideas.

Upfronts with a Broadway-style burn book, Seth MacFarlane took aim at Netflix, Hulu, Disney, and even HBO’s rebrand. Here are ...

At NBCUniversal’s 2025 upfront presentation in Radio City Music Hall, the network leaned into its 100-year legacy with eyes ...

Upfronts, Seth Meyers didn’t just bite the hand that feeds him; he served it to the ad world with a side of sarcasm. From ...

The work was directed by Glenn Kitson and for the first time in the Club’s history, the home kit features a diagonal stripe ...

With sustainability top of mind for marketers at industry events, is it time to put an end to throwaway swag? Our new ...

You can’t go far without stumbling into an op-ed claiming humor in advertising is dead. The Drum’s bespoke columnist and humorologist, Paddy Gilmore, disagrees. Here, he dissects a taboo-tickling ...

Each of the tales will be available on the writing platform, as well as physical copies of the books. The work comes from ...

Brands are risking credibility by pushing marketing narratives around far-fetched sustainability features that won’t work, ...

Modern marketing relies on a range of tech to collect, manage and analyze data, deliver brand messages, measure engagement ...

The maker of Budweiser and Michelob Ultra has launched an ad campaign touting that it’s responsible for ‘American beers and American careers.’ It’s the latest company to lean on American-made ...